Scalina

Sydney Easter Show

Three stalls, three videos, shot on the Show floor.

Client
Sydney Easter Show
Sector
Events & food
Team
Scalina Media
Status
Delivered · 2026
What we did
  • Content & UGC
  • 3Videos, scripted, shot and delivered

The brief

The Show is loud, packed and over in a couple of weeks. Content has to be shot in the middle of it and posted while people can still go.

Creator-led short-form from the Easter Show: corn, strawberries and donuts, each scripted ahead, shot on the day in the crowd and cut for the feed.

01

Scripted first, shot in the crowd

Each video was scripted before the day, so the shoot was about getting the moment rather than finding the idea. One creator, one stall, one story each. Tap any of them to watch it with sound.

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